The Power of Habit
.schema Book
1 2 3 4 | name: The Power of Habit author: Charles Duhigg url: "http://www.amazon.com/The-Power-Habit-What-Business/dp/081298160X" isbn: 081298160X |
The key messages of the book are: (1) there exists “keystone habits” that can reprogram other habits and (2) the concept of the ‘habit loop’ — cue, routine, and reward.
Prologue: The habit cure
“All out life, so far as it has definite form, is but a mass of habits,” William James wrote in 1892.
Part one: the habits of individuals
That’s the rule: If you use the same cue, and provide the same reward, you can shift the routine and change the habit. Almost any behavior can be transformed if the cue and reward stay the same.
Part two: the habits of successful organizations
This is how willpower becomes a habit: by choosing a certain behavior ahead of time, and then following that routine when an inflection point arrives.